{"id":3645,"date":"2015-04-28T00:00:00","date_gmt":"2015-04-28T00:00:00","guid":{"rendered":"https:\/\/staging-artsnb.weavercrawford.com\/reflexions-dune-foire-dart-a-toronto\/"},"modified":"2019-11-04T19:36:35","modified_gmt":"2019-11-04T19:36:35","slug":"reflexions-dune-foire-dart-a-toronto","status":"publish","type":"post","link":"https:\/\/artsnb.ca\/web\/2015\/04\/reflexions-dune-foire-dart-a-toronto\/?lang=fr","title":{"rendered":"R\u00e9flexions d\u2019une foire d’art \u00e0 Toronto"},"content":{"rendered":"

R\u00e9flexions d\u2019une<\/strong> foire d’art<\/strong> \u00e0 Toronto<\/strong><\/h3>\n

Sarah Jones<\/a>, artiste visuelle<\/em><\/p>\n

\"\"<\/a>J\u2019ai r\u00e9cemment particip\u00e9 au projet d\u2019artiste<\/a>, une foire d’art contemporain tenue au Centre Better Living \u00e0 Toronto, le 19 au 22 f\u00e9vrier 2015. Ce fut ma premi\u00e8re incursion dans le monde de foire d’art, et aussi dans le monde d’art \u00e0 Toronto. Une entreprise troublante de cr\u00e9ation de produits, de marketing et de logistique co\u00fbteuse et compliqu\u00e9e pour moi comme artiste \u00e9mergent. Le projet d\u2019artiste, maintenant dans sa huiti\u00e8me ann\u00e9e, a promis des milliers de visiteurs, des centaines de coll\u00e8gues-artistes, un quatre jours mouvement\u00e9 d\u2019interactions anim\u00e9es, et une r\u00e9ception d’ouverture chic (\u00ab\u00a0Est-ce que j\u2019ai des chaussures appropri\u00e9es pour un \u00e9v\u00e9nement de ce type??\u00a0\u00bb est la pens\u00e9e inepte qui me harcelait des nuits avant l’ouverture).<\/p>\n

\"The<\/a>
The Common, S. Jones, technique mixte
sur toile commune, 36 “x 48”, 2015<\/figcaption><\/figure>\n

J\u2019ai fait la demande pour le projet d\u2019artiste \u00e0 l’automne dernier avec mon travail non figuratif, un concept bas\u00e9 sur les cartes de ville planim\u00e9triques et des vues a\u00e9riennes d\u2019espaces urbains. Ce travail, comme mes projets non figuratifs ant\u00e9rieurs, d\u00e9crit la ville comme une s\u00e9rie de couches et de patrons avec inspiration des graffitis et des murs blanchis \u00e0 la chaux, de b\u00e2timents ras\u00e9s et de nouveaux chantiers de construction, des cartes d’urbanisme et les sch\u00e9mas de routes. Chaque pi\u00e8ce est cr\u00e9\u00e9e par la superposition de divers m\u00e9dias sur la toile, comme le cuivre, le carton et le papier, suivie par de nombreuses couches de peinture \u00e0 l’huile et d\u2019\u00e9maux. J\u2019ai apport\u00e9 environ quinze \u0153uvres avec moi \u00e0 la foire, d’une taille allant de 12″x12″ \u00e0 4’x8′.<\/p>\n

\"The<\/a>
The Common, S. Jones, technique mixte
sur toile commune, 36 “x48”, 2015; d\u00e9tail<\/figcaption><\/figure>\n

Mes objectifs pour assister \u00e0 la foire \u00e9taient le r\u00e9seautage avec d’autres artistes, rassembler quelques nouveaux clients dans la r\u00e9gion de Toronto, se connecter avec des galeries, et, id\u00e9alement, faire quelques ventes. En prenant mes objectifs en compte, je des conclusions mixtes sur le projet d’artiste et de son utilit\u00e9 pour les artistes \u00e9mergents. Dans une certaine mesure, chacun de ces objectifs a \u00e9t\u00e9 atteint. Le r\u00e9seautage d’artiste a \u00e9t\u00e9 inestimable \u2013 j\u2019ai maintenant une liste de nouveaux amis artistes que je peux appeler si j\u2019ai des questions sur le march\u00e9 d’art de Toronto. Je suis en contact avec des galeries, et certains mon approch\u00e9 pendant la foire. J\u2019ai \u00e9galement re\u00e7u de l\u2019exposition par Novella, un magazine de haute gamme de mode et d’art \u00e0 Toronto, dont les r\u00e9dacteurs ont vu mon travail au projet d’artiste et m’ont offert une place dans leur num\u00e9ro du printemps\u00a02015.<\/p>\n

\"artsnb<\/a>MAIS. Je doute participer une deuxi\u00e8me fois. Il y a quelques d\u00e9fauts avec le projet d\u2019artiste. Le frais de kiosque est assez prohibitif, compte tenu de la courte dur\u00e9e de la foire. Ils ont aussi un probl\u00e8me avec la conservation et l\u2019\u00e9valuation (par exemple, ils ne semblent pas le faire). Il y avait aussi beaucoup trop d\u2019exposants \u2014 250 kiosques d’art visuel sont au-del\u00e0 de la capacit\u00e9 de l’auditoire \u00e0 voir et \u00e0 absorber. Finalement, notre travail est devenu un mur blanc de bruit visuel pour les participants. Le calibre de la foire et de l\u2019ensemble de ses artistes participants \u00e9tait faible. Je crois comprendre que d’autres artistes ont trouv\u00e9 la m\u00eame chose les ann\u00e9es pr\u00e9c\u00e9dentes et ils se sont orient\u00e9 \u00e0 de foires plus professionnelles, comme Love Art Toronto<\/a> ou le Toronto International Art Fair<\/a> (pour de plus amples discussions et les avis d’artistes sur le projet d’artiste, jetez un coup d\u2019oeil \u00e0 Pinpoint<\/a>).<\/p>\n

\"Sarah<\/a>
Sarah and Caleb Jones<\/figcaption><\/figure>\n

Cela dit, je ne voudrais pas d\u00e9courager les autres artistes du Nouveau-Brunswick de participer. Ce fut une exp\u00e9rience de construction de carri\u00e8re, et je suis heureux que je me sois engag\u00e9. Pour les futurs candidats, voici quelques choses que j\u2019ai apprises\u00a0:<\/p>\n

    \n
  1. Apportez un larbin.<\/strong> J\u2019ai apport\u00e9 mon fr\u00e8re \u00e0 Toronto dans le r\u00f4le de larbin de foire d’art\/assistant de sorte que j\u2019ai eu quelqu’un pour envoyer sur des missions de r\u00e9cup\u00e9ration de th\u00e9, de d\u00e9chargement de caisse, ou de travail de remonter les manches. Le travail familial non r\u00e9mun\u00e9r\u00e9, heh. Les jours de foire \u00e9taient longs et \u00e9puisants. Je recommande fortement d’avoir quelqu’un pour vous soulager pour une pause.<\/li>\n
  2. Moins est plus. <\/strong>Au milieu de la mer de bruit visuel, j\u2019ai trouv\u00e9 que les kiosques les plus efficaces sont ceux qui ont \u00e9t\u00e9 soigneusement organis\u00e9s, pas entass\u00e9s du sol au plafond avec des \u0153uvres.<\/li>\n
  3. Apportez votre propre nourriture.<\/strong> La nourriture disponible \u00e0 la foire est absurdement ch\u00e8re. Mon fr\u00e8re et moi avons s\u00e9journ\u00e9 dans un Airbnb \u00e0 proximit\u00e9 et nous avons pr\u00e9par\u00e9 la plupart de nos repas \u00e0 l’avance. Aussi, ne buvez pas le th\u00e9 de fournisseur. C\u2019est horrible.<\/li>\n
  4. Lettrage de vinyle<\/strong>. Le lettrage de vinyle sur le mur est un aspect professionnel de tr\u00e8s grande valeur.<\/li>\n
  5. \"artsnb<\/a><\/strong>Incluez <\/strong>votre num\u00e9ro de kiosque sur votre mat\u00e9riel promotionnel.<\/strong> Je ne l\u2019ai pas fait. J\u2019aurais bien aim\u00e9 l\u2019avoir fait. Avec plus de 250 kiosques, les clients ne se souviendra jamais votre num\u00e9ro ou sur quelle all\u00e9e vous \u00eates placer.<\/li>\n
  6. Faites-vous des amis<\/strong><\/li>\n<\/ol>\n

    Contactez Sarah<\/a> avec vos questions, elle serait heureuse de vous parler \u00e0 ce sujet!<\/p>\n","protected":false},"excerpt":{"rendered":"

    R\u00e9flexions d\u2019une foire d’art \u00e0 Toronto Sarah Jones, artiste visuelle J\u2019ai r\u00e9cemment particip\u00e9 au projet d\u2019artiste, une foire d’art contemporain tenue au Centre Better Living \u00e0 Toronto, le 19 au 22 f\u00e9vrier 2015. Ce fut ma premi\u00e8re incursion dans le monde de foire d’art, et aussi dans le monde d’art \u00e0 Toronto. Une entreprise troublante<\/p>\n","protected":false},"author":6,"featured_media":2975,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[53],"tags":[],"class_list":["post-3645","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nouvelles"],"acf":[],"yoast_head":"\nR\u00e9flexions d\u2019une foire d'art \u00e0 Toronto - ArtsNB<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/artsnb.ca\/web\/2015\/04\/reflexions-dune-foire-dart-a-toronto\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"R\u00e9flexions d\u2019une foire d'art \u00e0 Toronto - ArtsNB\" \/>\n<meta property=\"og:description\" content=\"R\u00e9flexions d\u2019une foire d’art \u00e0 Toronto Sarah Jones, artiste visuelle J\u2019ai r\u00e9cemment particip\u00e9 au projet d\u2019artiste, une foire d’art contemporain tenue au Centre Better Living \u00e0 Toronto, le 19 au 22 f\u00e9vrier 2015. 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